A transformation from conservative women to the wow woman of today Published in Woman’s Era on november 2014

 A transformation from conservative women to the wow woman of today

Published in Woman’s Era  on november 2014     

The transformation of 21^st century women is outstanding, remarkable and praise worthy.

The transformation, which has taken place among women in the recent decades, is very note worthy. What changes have taken place in them?

The wow women of today want to change their traditional look to modern look through awareness about fashions, beauty care and exercises. They enroll into fitness programmes to maintain perfect vital statistics so that they can command admiration in the outside world for the prefect maintenance of their body and health status. This change in their appearance gives them self confidence and adds to their personality development. .

They are not anymore continuing the practice of self neglect through eating late food, left out food, cold food and resorting to home remedy during sickness and loosing interest in their personal appearance after marriage. The dynamic women of today have health awareness since they are not prepared to become unproductive due to aches and pains and become out of shape immediately after childbirth. They are not prepared to have children by chance but by choice. They want to play dual role as housewife and carrier women and to do the juggling act effectively, it is very necessary for them to become physically fit and hence , they have health awareness regarding  preventive, promotive and curative health care and about the need for blanked diet .

The present day women do not have   traditional outlook towards life which accepts fatalism. They want to face challenges of life with their wisdom and skills. Quite a number of women are even ready to become single mothers if misfortune strikes them and bring up their children successfully.   Hence some changes have taken place in their mental attitude. They are not ready to tolerate denial of basic rights or cruel or undignified treatment by their husbands.   Because of this change they are free from suicidal tendencies and not afraid to face crises of life. Their independent income enables them to   face the challenges of life with courage and confidence and even be able to live as single women or single parent with mental and physical stamina. They are very sure that, they can live without relying on the sympathy of friends or relatives.

The vibrant women of today have set a goal for their life. They chalk out a clear plan for achieving that goal which includes the type of carrier they should chose to get economic empowerment and security and suitable choice of a professional qualification they should obtain to get into that job. Women who are not having professional qualification prefer home based business in which they can use any special job skill they have. Since the household gadgets have made their house hold work easier, they get more leisure hours which they want to utilise for achieving their goals in life in addition to bearing and rearing of children. Hence they use their spare time to acquire certain skills so that they can become self employed and add to the family income and become self reliant financially. Those who are endowed with additional qualification  in finance, accounting, marketing, administration, public relation , forecasting, export management, foreign affairs  etc., land up in high profile jobs  in the corporate of r government sectors .Behind all these efforts is their aspiration to become,  economically independent by all means  because ,they firmly believe that yesteryears women suffered silently due to excessive financial dependency on men  during different stages of their life.  They also believe firmly that financial independence is the first step towards their economic and social security which would protect them from domestic violence and ensure dignified life.

The modern women have legal awareness. They are aware of the laws of this country, meant to protect them, their provisions and recourse to them. . Hence they are not prepared any more to accept cruel treatment by their life partners. They walk out of marriages without minding the society’s views because of financial self reliance and the confidence gained through it. . Sociologists say that over confidence among modern women has resulted in more number of divorces affecting children mostly since thy have to loose one parent. This point should be given due consideration by the empowered women. But if the marriage has reached point of no return, they have to take a bold decision in the interest of the children instead of suffering in silence as yester years women and attempt to suicide and protect the children to from unhealthy and suffocating environment

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 The modern women want to participate in decision making process within the family and in the work place. They have learnt to fight for their right and assert their opinions in places where they have a role to play. Hence whether it is their education, marriage, child birth, carrier, and property they want their voice to be heard while the family takes decisions on these matters it is because, they hate to live like doormats, when they are also contribution significantly to the family income.  The modern women want to enter politics which is male dominated at present because, they want to become MLAs, MPs and Ministers so that, they can participate in law making process. They are fed up with the fact that all the women oriented laws are also enacted without consulting women. 

They have become fond of demonstrating their self confidence by managing outside activities without being escorted by men, all the time. To enable them to achieve this end quit a  number of confident and fearless women own and drive  their own vehicles . To them, this is a first step towards liberation from men and a major sign of empowerment.

Many number of working women in high profile jobs in the financial, banking, and corporate, educational and health sectors have high level of professional attitude since they are ambitious to reach the top level in their carrier, They constantly upgrade their job skill and have high level performance in their respective professions in spite of glass ceiling they have to cross. They are making best use of certain skills which women naturally possess such as, time management, multi tasking, team management and communication and crisis management skill .The modern WOW women basically believe that they endowed with equal intelligence to deal with different situations as men do.  They have perfected the act of balancing home and carrier .Hence thousand of women entrepreneurs have entered into manufacturing and service sector business units and running them successfully .Nearly 50 women in India are at the top level in the corporate sector.   These women are role models to those who want to use the resources available to them such as higher education, special job skills, time, mental and physical energy to their best advantage.

It is hoped that the steady increase in the number of such transformed women will change the son preference attitude of the Indian society which is based on the belief that women are liabilities and hence a wasteful resource. Hope, the new generation men will recognise the potentialities of women and treat them with equity and dignity. .Such women become asset to the family, society and the nation through playing effectively their social, political, economic roles.